Category Archives: Christopher J. Gervais

Wildlife Conservation Film Festival Names DDB New York Agency of Record

logo_wcff_regular   ddb-logo

Wildlife Conservation Film Festival Names DDB New York Agency of Record

New York, NY (March 28, 2016) – Wildlife Conservation Film Festival (WCFF) today announced that DDB New York will serve as its pro bono agency of record, effective immediately. WCFF is an organization that creates public awareness programs that inform, engage and inspire audiences about the need for and importance of global biodiversity protection. In this new agency relationship, DDB New York will be responsible for WCFF’s creative campaigns to increase understanding of WCFF as an organization, as well as encourage attendance to WCFF’s flagship event in New York City, October 2016.

“WCFF is excited and honored to work with DDB New York,” said WCFF Founder and Chief Executive Officer Christopher Gervais. “This partnership will give the WCFF increased exposure and attract a larger audience.”

WCFF’s premiere event features the finest independent films from around the world, which cover topics across natural history and conservation of biodiversity. In addition, the organization promotes programs throughout the year that contribute to the protection of biodiversity and sustainability to facilitate the realizations of inspiration as committed  action to ensure that biodiversity will be permanently protected on a global scale.

“The work that Christopher has been doing with WCFF is so important and we are humbled by the opportunity to help WCFF expand and reach bigger audiences,” said Icaro Doria, Chief Creative Officer of DDB New York.

DDB New York launched its partnership this month with WCFF’s rebranding, including a new logo, as well as social presence. The next ad campaign is slated to break in April 2016 and is focused on raising awareness of deforestation’s impact on endangered species and  on promoting wildlife procreation.

About Wildlife Conservation Film Festival (WCFF)

 The Wildlife Conservation Film Festival (WCFF) produces signature events to showcase the finest independent films from around the world, which cover topics across the fields of natural history and the conservation of biodiversity. The Festival’s films connect the dots between saving species from extinction and preserving the Earth’s precious resources of food, water  and clean air. The WCFF is the first organization of its kind to present an issue that has widespread public support in a powerful visual forum, showing how wildlife preservation impacts our day-to-day lives.

Founded in 2010, the Festival attracts international audiences of all ages. It is a must-attend event  for thought leaders in biodiversity, film and major conservation organizations, providing a unique setting to interact directly with conservation experts and filmmakers, often via one-on-one conversation.

ABOUT DDB U.S.

DDB U.S., part of the Omnicom Group (NYSE), is one of the country’s leading and most influential advertising agencies, with offices in New York, Chicago and San Francisco. DDB has been named Agency of the Year numerous times by the industry’s leading
advertising publications and has been recognized by top awards shows including Effie, Cannes, CLIOs, The One Show, New York Festival and more. The agency’s U.S. clients include McDonald’s, Unilever, Mars, Johnson & Johnson, Qualcomm, Capital One and State Farm, among others.

Founded in 1949, the agency is part of DDB Worldwide and consists of more than 200 offices in over 90 countries with its flagship office in New York, NY.

About Omnicom Group Inc.

Omnicom Group Inc. (NYSE-OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

For further information on Omnicom and its brands, please visit www.omnicomgroup.com.

Wildlife Conservation Film Festival
& Biodiversity Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
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Christopher@WCFF.org
http://www.WCFF.org

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Armani Pledges to go Fur-Free

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Beginning with the Autumn/Winter 2016 Collection, famed designer Georgio Armani will no longer incorporate fur in his fashion lines. In conjunction with Human Society International, the head of the high-end fashion house announced his pledge to go completely fur-free on March 22, joining the ranks of designers like Calvin Klein, Tommy Hilfiger, and Stella McCartney.

This decision marks an important victory for animal activists who have long condemned the treatment of the 75 million animals raised in captivity for their fur, from rabbits and foxes to minks and raccoon dogs. The animals spend their short lives cramped in small cages and deprived of activity, often developing tics and unnatural behaviors from such traumatic conditions. They are often killed brutally, shocked repeatedly, beaten to death, or skinned alive.

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The pledge from such a powerful voice in the fashion industry is sure to carry weight with consumers and animal lovers alike, providing a strong message that fur simply isn’t fashionable. As Armani notes, there are many high quality faux-fur options that don’t necessitate cruelty towards animals: “Technological progress made over the years allows us to have valid alternatives at our disposition that render the use of cruel practices unnecessary as regards animals. Pursuing the positive process undertaken long ago, my company is now taking a major step ahead, reflecting our attention to the critical issues of protecting and caring for the environment and animals.”

Activists have hope that Armani’s statement reflects shifting perceptions of fur in the fashion world, a sea change with huge implications for creatures worldwide.

 

Wildlife Conservation Film Festival
Biodiversity & Wildlife Crime Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Instagram: @wcff_org
Vimeo.com/wcff
dailymotion.com/WCFF1
LinkedIn: Wildlife Conservation Film Festival

Wildlife Trade on Facebook

Illegally-imported orang-utan Cambodia

Social media’s ability to put illegal wildlife traffickers in touch with many potential buyers quickly, cheaply and anonymously is of great concern for threatened wildlife and enforcement agencies

From the Malayan sun bear to a blood python, Malaysians seem to have found a booming marketplace for wild animals on Facebook for primarily the illegal pet trade of protected species. Much of this online trade is carried out in closed Facebook groups, and involves live, high-profile and threatened species for which trade is strictly prohibited in Peninsular Malaysia.

During a four month period,  TRAFFIC’s team monitored the activity of 14 groups on Facebook. They found that more than 300 individual animals, belonging to 80 different species, were for sale in the “private/closed”groups.

tiger cubs caged

Most of the 14 Facebook Groups involved in the illegal trade of wild animals were “Closed Groups”, according to the report, and needed membership to view or trade within the group. These groups had close to 68,000 members

What was also found, 93% of the species that were put for sale on Facebook, have legal protection in Peninsular Malaysia.

Mark! FACEBOOK needs to put a STOP to this IMMEDIATELY.

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Wildlife Conservation Film Festival
& Biodiversity Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
http://www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Instagram: @wcff_2014
Vimeo.com/wcff
LinkedIn: Wildlife Conservation Film Festival

 

“Yahoo” allows the trade of Ivory

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Internet company Yahoo has been accused of aiding in the slaughter of elephants by allowing the trade of ivory on its Japanese auction site. Yahoo chief executive Marissa Mayer and Yahoo Japan head Manabu Miyasaka to have been asked to urgently stop all ivory sales from sites/platforms in Japan and all other markets.

It’s estimated that more than 12 tones of elephant tusks and fashioned pieces of ivory were sold on the Yahoo Japan auctions site between 2012 and 2014. Yahoo Japan is a joint venture between Yahoo and SoftBank, a Japanese telecommunications company.

There are several thousand pieces of ivory for sale on the auction site at any one time. On Tuesday, prices ranged from $20 for a trinket to $60,000 for a five-tiered pagoda carved in ivory. Traffic, an anti-wildlife trafficking group, said in a report last year that most ivory products in Japan are sold as hanko – personal seals that are signifiers of status in the country.

Despite Amazon and Google both having banned the sale of ivory on their platforms, and renewed efforts by the US government to stamp out the illegal wildlife trade, conservation groups said they have made little headway with Yahoo’s Japanese operation in recent years.

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A Yahoo spokeswoman said: “At Yahoo, we understand the concerns raised by this campaign and we in no way condone the sale of products made with ivory obtained from any animal at risk of extinction. “Yahoo does not accept ads for ivory under our existing policies. Yahoo is an investor in Yahoo Japan and does not have controlling ownership.”

Yahoo owns 35.5% of Yahoo Japan; telecoms firm SoftBank is the largest shareholder, with 36.4%. While Yahoo’s US-based internet business has struggled in recent years, its Asian holdings, including Yahoo Japan and Alibaba, are considered highly valuable.

Yahoo Japan came under fire by the UK’s Environmental Investigation Agency in April 2015 for its sale of whale and dolphin meat, which was found to contain unsafe levels of mercury. The company is Japan’s only online retailer that continues to sell whale and dolphin products.

03-06-cites-elephants

Wildlife Conservation Film Festival
Biodiversity & Wildlife Crime Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
http://www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Instagram: @wcff_2014
Vimeo.com/wcff
dailymotion.com/WCFF1
LinkedIn: Wildlife Conservation Film Festival

Great Bear Rainforest

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An agreement was reached last week to protect the vast majority of Canada’s Great Bear Rainforest, one of the largest old-growth temperate rainforests left in the world.

The deal is between First Nations governments, the provincial government of British Columbia, and the forestry industry that fulfills commitments first made a decade ago as part of the Great Bear Rainforest Agreements.

With the agreement, some 3.1 million hectares (7.7 million acres) of the Great Bear Rainforest, over 85 percent of the temperate rainforest in the remote coastal region will be permanently off-limits to industrial logging. The remaining 15 percent (550,000 hectares or 1.2 million acres) of the forest will be subject to “the most stringent legal standards for commercial logging operations in North America.

The agreement requires a 40 percent reduction in logging compared with 2006 levels — or 2.5 million cubic metres (88.2 million cubic feet) per year — for the next 10 years. After that, logging will be done on a “conservation trajectory.” Logging companies will have to make annual progress reports to the public to ensure they meet the required conservation targets.

orcas

The agreement also solidifies First Nations governments’ shared decision-making powers with the B.C. government within their traditional territories and establishes measures to improve the wellbeing of First Nations communities.

This is a  victory for the global climate, as well, as B.C.’s coastal old-growth rainforests are known to store large amounts of carbon, meaning that increased protections will result in an immediate reduction in carbon emissions from deforestation.

Just over half of the region known as the Great Bear Rainforest, which encompasses about 6.4 million hectares (15 million acres) of coastal B.C., is covered by forest ecosystems (around 3.6 million hectares, or 8.9 million acres). It is the traditional territory of 26 First Nations.

The Great Bear Rainforest provides habitat for a number of iconic species, including towering, ancient trees as well as grizzly bears, orcas, salmon, wolves, and the unique, white-furred black bear known as the Spirit bear that the rainforest is named for.

kermode bear spirit bear british columbia canada 8

Wildlife Conservation Film Festival
Biodiversity & Wildlife Crime Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
http://www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Vimeo.com/wcff
dailymotion.com/WCFF1
LinkedIn: Wildlife Conservation Film Festival

 

Would you kill for a hat?

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The raccoon dog Nyctereutes procyonoides,  also known as the mangut or tanuki, is a canid indigenous to East Asia.  It is the only extant species in the genus Nyctereutes. It is considered a basal canid species, resembling ancestral forms of the family.

Raccoon dog populations have declined in recent years due to hunting, loss of habitat and even more so the fur trade.

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Canadian clothing maker Kit and Ace, that use the fur of Raccoon dogs justify their decision that hats made out of the animals were “raccoon fur and not made from dogs.” Major retailers like Macy’s and Kohl’s have been caught selling products made out of raccoon dogs as “faux fur” in the past.

While some clothing companies can claim that they are raccoons and not dogs, it does not justify that millions of animals are killed each year for their fur each year. The fur from a raccoon dog is not “fake”.

male-raccoon-dog

Do you absolutely need to wear real fur from an animal that suffers intolerable cruelty?

Wildlife Conservation Film Festival
Biodiversity & Wildlife Crime Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
http://www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Vimeo.com/wcff
dailymotion.com/WCFF1
LinkedIn: Wildlife Conservation Film Festival

Manatees may lose Endangered status

Florida-manatee-Trichechus-manatus-latirostrus-Crystal-River-Florida-USA

The West Indian Manatee will lose their status as endangered species under a proposal announced by federal wildlife managers, who say the marine mammals have made a robust recovery since first receiving protection in 1967.

The U.S. Fish and Wildlife Service plans to reclassify the manatee from endangered to threatened in response to a review initiated by a petition from the Pacific Legal Foundation, a free-market legal advocacy group that represents property owners on the Gulf coast. The petition was submitted on behalf of Save Crystal River, a group of property owners concerned about boating restrictions in King’s Bay in Citrus County.

“It’s really a success story,” said Jim Valade, Florida Manatee Recovery Coordinator for the U.S. Fish and Wildlife Service, on Thursday. “They still need our attention without a doubt, but they are no longer in intensive care per se.”

The agency said the species, one of the first in the nation to be classified as endangered, has increased in numbers over the past few decades and appears robust enough to face a very low risk of going extinct. “Current population estimates are 6,350 manatees in the southeastern continental United States and 532 manatees in Puerto Rico,” the wildlife service wrote in a notice to be officially published Friday. “These numbers reflect a very low percentage chance of this animal going extinct in the next 100 years.”

Manatee-with-baby

A species classified as threatened retains virtually the same protection against being killed, harmed or harassed as one classified as endangered. Government agencies must take them into account in approving construction or other activities that could affect them. No-wake zones and fines for boaters who ignore them will remain in place.

The agency said the reclassification would not affect conservation measures that it credits with the manatee’s rebound, such as the establishment of more than 50 protected areas and restrictions on the construction of docks. But the reclassification would be a step toward removing the manatee altogether from the protected list, which would cost it much of its legal protection. Threatened means the species can become endangered in

The U.S. Fish and Wildlife Service plans a public hearing and will accept public comments before announcing a final decision. The 90-day comment period begins Friday. Conservation groups denounced the decision, saying the same threats that landed manatees on the endangered species list persist today.

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Manatee’s have come a long way, but is still threatened by boat strikes, cold stress and undiagnosed mass die-offs in the Indian River Lagoon. An estimated 60% of the state’s manatees rely on artificially warm water generated by power plants to survive.

There are fines for boaters that hit manatees and while these fines would remain  who speed through a “manatee protected area” , most are never caught. 87 manatees were killed in 2015, that is 14 more than in 2014. The record number of manatees killed by boats is 95 back in 2009.

This female manatee seemed to be checking on this young male manatee and having some social interaction. She isn't the mother, but possibly the young one's mother left him up in the springs while she went to feed. He looked bored and forlorn. Is this female manatee a friend of the family?

Wildlife Conservation Film Festival
& Biodiversity Conference
Christopher J. Gervais, F.R.G.S.
Founder & CEO
Christopher@WCFF.org
http://www.WCFF.org

Facebook.com/WCFForg
Twitter: @WCFF_org
Twitter: @CJGERVAIS
Vimeo.com/wcff
dailymotion.com/WCFF1
LinkedIn: Wildlife Conservation Film Festival